Bayut's Resource Academy

A resource center by Bayut offering courses, workshops, and trainings for employees, advertisers, property agents, and agencies.

ROLE 

Product Designer

Research & Data Collection, Low to High-fidelity wireframes, Prototyping, & Testing with the Dev Team

DURATION

2 Months

TOOLS USED

Adobe XD

COMPANY
OVERVIEW
OVERVIEW

While I was working at Bayut as a Lead Product Designer, I was tasked to design a resources portal for the employees and other stakeholders such as agents.

Bayut is the leading UAE real estate app built for buyers, sellers and tenants keeping a seamless user experience in mind. Today, Bayut stands as the most trusted real estate website in the UAE with over 2.8M visits per month, and close to 1200 agencies listing on our platform.

Bayut is the leading UAE real estate app built for buyers, sellers and tenants keeping a seamless user experience in mind. Today, Bayut stands as the most trusted real estate website in the UAE with over 2.8M visits per month, and close to 1200 agencies listing on our platform.

PROBLEM
PROBLEM

Stakeholders at Bayut such as agents, agencies, brokers, and some employees did not have a unified platform to learn skills and get training on the clock. They had to look for such training on various platforms which was not feasible for them.

GOAL

An integrated web platform for realtors, agencies, advertisers and employees at Bayut to help them navigate the real estate industry and provide educational material and courses on relevant topics.

TARGET USERS

For this platform, the target users are agents, agencies, advertisers, and some employees that require the courses.

I looked at various platforms that offer online training and also looked at similar real-estate portals offering resources. Bayut's resource center was different in a way as it does not offer courses or training on the platforms, the trainings were conducted in-house and not online. However, the portal will offer a catalog of the trainings and courses, the schedule, management and contacting the trainers. Some of the portals I looked at were:

MY PROCESS

As the Product Designer at Bayut, I was responsible to strategize and design this web platform from scratch. I started off with some user research. I interviewed employees at Bayut, agents, and agencies who would be the potential users of the platform. With the user research data in hand, I had a solution in mind but before sketching out my solutions I conducted the competitive market analysis.

USER PERSONA

With all the user research, I developed two user personas to serve as a representation of the data collected and to direct my design decisions.

Abid Hussein, 38
Real Estate Agent, Dubai

Abid Hussein has been associated with Bayut for the last 2 years.

GET IN TOUCH

Do you want to know more about me or my work?

Or do you have a cool project that you want me to dive into?

Send me an email!

  • Medium-white
  • White LinkedIn Icon
  • White Twitter Icon
  • White Instagram Icon